Curated in the Northeast, Created for every Kitchen.

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Raviraj Haldi, Lal Mirch and Dhaniya packs with bowls of ground spice, whole chillies, turmeric root and coriander seed

About Us

Every region cooks with its own accent. Raviraj carries the accent of the Northeast to kitchens across India and beyond.

Workers in hairnets and gloves processing chilli, turmeric and coriander in a Raviraj spice unit

Raviraj is a brand of the Choudhary Group of Industries, an agro-processing group founded in 1988 at Kochpara-Hudumpur, Mirza, in Kamrup (Rural), Assam.

What began as a single pulses trading counter has grown over nearly four decades into a diversified, fully integrated agro-industrial group serving all eight North-Eastern states.

Now it is starting a new chapter in the world of spices. With Raviraj, the aim is simple: to bring the goodness of the Northeast into every kitchen.

  • 1988Established
  • MirzaKamrup, Assam
  • 8North-Eastern states
More about us

The Spices

Exclusive spices,
grounded with care.

  1. Raviraj Lal Mirch powder pack

    Colour and heat for curries, tadkas and marinades.

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  2. Raviraj Haldi powder pack

    The golden base of dal, sabzi and everyday cooking.

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  3. Raviraj Dhaniya powder pack

    Warm, citrusy depth for gravies, chutneys and rubs.

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Raviraj Lal Mirch powder pack Lal Mirch

Our Roots

Essence of
Home.

The Northeast has one of India's most distinctive food cultures: sharp, fresh, fragrant and cooked with restraint. That character is what Raviraj is built on.

A cook stirring curry in a brass kadhai, in a warm kitchen lined with brass vessels
The kitchen, where every recipe begins.
A brass masala box of ground spices beside dried chillies, turmeric root and coriander seed
Coriander seed spilling from a wooden scoop beside fresh coriander leaves

From Source to Kitchen

The long way
round.

  1. i

    Source

    Where the flavour begins.

  2. ii

    Select

    Only what meets the standard.

  3. iii

    Grind

    Turned from whole to powder.

  4. iv

    Pack

    Sealed to hold the aroma.

  5. v

    Kitchen

    Where it becomes food.

Home-style chicken curry in a brass kadhai, made with Raviraj Lal Mirch
Home-style chicken curry · Lal Mirch

Spice → Dish

Made for the dishes that bring people together.

  • Lal Mirch→Home-style chicken curryRecipe idea
  • Haldi→Dal tadkaRecipe idea
  • Dhaniya→Paneer curryRecipe idea
All recipes

Trade & Contact

Stock Raviraj.
Cook with it.

For your kitchen

For business

Retail, distribution and bulk enquiries.

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